About

A studio built on one idea: people remember what they play.

Aksal Studios is a team of game designers, 3D artists, AR engineers and producers in New Delhi. We have spent over a decade building interactive experiences for some of India's most-loved brands, and the agencies that serve them.

Fact sheet

Name
Aksal Studios
What we do
Branded games, print mixed reality, AR/VR and metaverse, celebrity-led campaigns, 3D art, campaign apps and microsites
Based in
New Delhi, India
Team
25+ game designers, 3D artists, AR engineers and producers
Track record
180+ projects delivered · 90+ brands served · 160M+ impressions generated · 14 years of craft
Notable work
110+ games for a financial-services app; Prime Day motion-tracking installation for Amazon; India's first gamified multiplayer metaverse (featured on Shark Tank India S1); Cheer for Team India Olympics site with 1M+ users; Tata Tiago EV AR launch game
Works with
Brands directly, and creative and media agencies on a white-label basis
The Aksal Studios team at work
Inside the Aksal Studios studio

What we believe

Four rules we build by.

01

Play first

If it is not fun on a phone in your hand, it is not done. We prototype before we present.

02

Brand in the mechanic

Your product is the power-up, the goal, the reward. Never just a logo in the corner.

03

Ship in weeks

Campaign windows are short. Our pipeline is built for IPL, Diwali and launch-day timelines.

04

Measure everything

Sessions, shares, redemptions, scans. Every experience ships with a dashboard.

0+

Projects delivered

0+

Brands served

0M+

Impressions generated

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Years of craft

Toolkit

Engines, tools, pipelines.

We pick the stack per job. A Lens for Snapchat, WebAR for a QR on a hoarding, Unity for a store title, Three.js for a configurator in the browser.

UnityUnreal EngineThree.jsWebARSnap Lens StudioMeta SparkCocos CreatorPhaserBlenderMayaSubstance PainterAfter EffectsReact / Next.jsFirebasePhoton

Trusted by teams at

Come build with us.

Brands, agencies and partners. If you have a moment that needs play, we should talk.